sm4blog: Some stats that tell a big story...

Wednesday, 29 July 2009

Some stats that tell a big story...

There is 4,000,000 articles on Wikipedia
Over 1000,000,000 videos on YouTube
Over 200,000,000 Blogs
More than 1.5m residents on Second Life
73% of active online users have read a blog
45% have started their own blog
39% subscribe to an RSS feed
57% have joined a Social Network
250,000,000 people have a Facebook Profile
55% of online users have uploaded pictures online
83% have watched video clips

....Social Media is not a fad, its a fundamental shift in the way we communicate...its a shift from one way communication to an active dialogue between consumer and brand.

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sm4b are a Social Media Marketing agency. We help companies large and small get online with Social Media and Social Networking - we can 'set you up', train you, manage it for you, or even develop specific viral campaigns.

There are many Social Networking sites, which is best for your business? Where should you have a presence? Where do your customers hang out?

Equally what mediums should you use to talk to them through this direct-to-customer medium? Text, Video, Audio, Podcasting, Applications....?

Traditional Marketing is everywhere and we are all pretty resilient to it now. Social Media works with 'attraction' or 'push' marketing, developing relationships, word of mouth, and engaging with your customers in the medium that they want to, when they want to.